Mini Japan
Christmas Campaign
Hire Bryce

As part of MINI Japan's Christmas Campaign, I was briefed on a project where viewers could make their own Insta Reels using MINI's John Cooper Works Jingle Bells song.

MINI CHRISTMAS 2020 | MINI JAPAN

The Project

The campaign included "How To" stills, animations, Insta Reels, ad videos, and Santa messages. My primary role was video editing, transforming supplied footage into a cohesive social campaign.

"How To" Stills

MINI Xmas Step 1
MINI Xmas Step 2
MINI Xmas Step 3

Insta Reels & Animations

Dance Reel
Insta: Dance Reel
Santa Reel
Insta: Santa Reel

Ad Content & Santa Messages

MINI Ad 01
Santa Message


return
MINI Japan
Social Content